# UnyKorn Avatar — Brand Sheet (v1.0, 2026-10-13)

**Name:** UnyKorn Avatar (never "Onyx Avatar" — ONYX is the black head).
**Tagline:** Your Universal Digital Identity.

## Marks
| Asset | File |
|---|---|
| 3D icon (bust + cyan arc, pastel tile) 1024 | `icons3d/unykorn-avatar-3d-1024.png` (rounded), `-square.png` (full bleed), `-maskable-1024.png`, `-transparent.png` |
| Flat 2D tab icon (ink outline, cyan arc) | `marks/unykorn-avatar-flat.svg` + 16/32/48/64/128/256/512 PNG |
| Horizontal lockup | `lockups/unykorn-avatar-horizontal(.svg/.png)`, `-dark` for dark UI |
| Stacked lockup | `lockups/unykorn-avatar-stacked(.svg/.png)`, `-dark` |
| Head chips (8 + O-Town) | `marks/heads/<amber,cyan,iris,sage,flint,slate,oxide,onyx,otown>.svg` + 64/128 PNG |
| og:image 1200×630 | `og/og-1200x630.png` |
| Operator launcher | `icons3d/operator-app-3d-1024.png` (gold ring + OP); flat `marks/sites/operator-app/` |
| Site/product marks | `marks/sites/<site>/` — mark.svg, favicon.svg, favicon.ico, icon-16…512, dark tile-180/192/512 |

**Usage rules**
- Favicon 16/32 = flat mark. 180/192/512/maskable/Android launcher = 3D icon.
- Clear space ≥ ¼ of the mark height. Don't recolor the arc except per-head chips; don't stretch; don't add a face.
- Lockup text is converted to outlines (no font needed); the wordmark is Fredoka SemiBold, ink #1A1A24 on light, white on dark.

## Palette
| Role | Hex |
|---|---|
| White | #FFFFFF |
| Cyan (accent, arc) | #00E5FF |
| Aqua (face plane, secondary) | #85E3E6 |
| Ink (text on light, outlines) | #1A1A24 |
| UI background (near-black) | #0B0D12 |
| Gradient stops (icon tiles + marketing ONLY) | mint #DFF7F0 → lavender #EDE7FB → pink #FBE3EE → peach #FCEBDD |
| Operator gold (operator app only) | #F5C542 |
| O-Town sister brand | coral #F2667A, orange #F5A43B, teal #2BB3A3 |

**Palette rule:** site UIs are dark — #0B0D12 / ink #1A1A24 surfaces, white text, cyan #00E5FF accents. The pastel gradient appears only on app-icon tiles and marketing boards.

## Head chip colors
AMBER #C47A3A · CYAN #1EC8E0 · IRIS #8B5CF6 · SAGE #4A7C59 · FLINT #B85C38 · SLATE #6B7280 · OXIDE #E8DCC8 · ONYX #121214 (dark face, gold rim) · O-Town coral→orange arc, teal cups, "O" badge.

## Typography
Fredoka (SIL OFL 1.1, self-hosted in `unykorn-ds/fonts/`). SemiBold 600 for headings, wordmark, buttons; Regular 400 for body. Fallbacks: Nunito, Quicksand, ui-rounded. Mono (data/details): ui-monospace.

## Design system
`unykorn-ds/` → `tokens.css` (CSS variables), `components.css` (.uk-btn/.primary/.ghost, .uk-card, .uk-chip/.on/.otown, .uk-tag, .uk-input), fonts. Served live at `https://avatar.unykorn.org/_ds/`.

## Site marks (family)
genesis402.com ("402" badge) · x402 network — chains 7331 & 7332 are part of the network alongside genesis402.com ("x4" badge) · cell.3fs.app ("C") · talk.unykorn.org ("T") · mesh.unykorn.org ("M") · Genesis Arena ("GA", violet) · O-Town (sister badge) · Play app (= main mark) · Operator app (gold ring + "OP").